Sunzen Group has announced the launch of its new company values, marking a renewed focus on its core principles and a commitment to future success. From November 2024 to January 2025, the company held a series of engaging events, including interactive workshops to introduce and reinforce these values among its employees. 

The newly adopted values – Customer First, Embrace Change, Responsibility, Teamwork, Work Passionately, Live Happily, Integrity, and “Today’s best performance is tomorrow’s baseline” – reflect Sunzen’s pursuit of continuous improvement. These values serve as a roadmap for the company’s culture and guide decision-making at all levels.